Saturday, February 27, 2010

YouTube - Did You Know?

YouTube - Did You Know?

Interesting factoids... wondering how accurate these stats are?

Sunday, February 14, 2010

Facebook creator is now deciding what is the norm for privacy?

In his CNET blog Technically Incorrect, Chris Matyszczyk points out in his post Zuckerberg: I know that people don't want privacy that Facebook creator Mark Zuckerberg thinks he knows what I want concerning my privacy online, that I don't want privacy...

WRONG, Mr. Z! Just because I reveal some info to "my friends" on Facebook, and express my opinions in a blog, doesn't mean that I want other private information disclosed.

Just because some people -- and I'm sure many of them unwittingly, because they don't understand how much will be "open" and they think they're revealing info to only their friends -- choose to reveal private information, doesn't mean it's becoming the social norm. And because you believe it and say it, doesn't make it so.

(And how much of this issue generational?)

Check out Zuckerberg's declaration in this four-minute interview. The privacy part starts about about 2:50 into this interview. (Be sure to read Chris Matyszczyk's blog post as well. It's well worth the read.)

Makes me wonder when the young bucks at Facebook will learn. More than once they've experience the backlash of their users when they've changed privacy settings and taken that control out of users' hands.

The folks over at Google are experiencing the same kind of backlash with Google Buzz that went public a few days ago. Instead of allowing you to set your settings of who's following you and who you are following, they decided to do that for you. By machine, of course.

See Chris Matyszczyk's post about Google's pickle: "Google changes Buzz privacy settings--again".

When will these knuckleheads learn it's best to err on the side of confidentiality?

It's a matter of trust. And when trust is gone, so are the users. And when the users are gone, what's there to monetize?

Saturday, February 13, 2010

Friday, February 12, 2010

Your Brain on Stories

Your Brain on Stories

When subjects read this passage and several others in an fMRI machine, researchers were able to observe which parts of their brain were activated as the subjects read different elements. Depending on what was happening in each sentence, quite different brain activation patterns were observed:
For example, a particular area of the brain ramped up when readers were thinking about intent and goal-directed action, but not meaningless motion. Motor neurons flashed when characters were grasping objects, and neurons involved in eye movement activated when characters were navigating their world.
Wray notes,
Readers are far from passive consumers of words and stories. Indeed, it appears that we dynamically activate real-world scripts that help us to comprehend a narrative—and those active scripts in turn enrich the story beyond its mere words and sentences. In this way, reading is much like remembering or imagining a vivid event.
Clearly, the narratives in the successful ads resonated in some special and universal way with their readers. We’ve all experienced moments of social discomfort, much like the would-be pianist who sits down at the piano only to have his friends laugh. And we’ve all had moments of pride when others acknowledge our skill or accomplishments. Is the narrative nature of the wording in “They Laughed When I Sat Down…” bringing these deep-seated memories to the surface to produce a more profound effect than had the ad simply suggested that we could impress our friends if we could play the piano?

Monday, February 08, 2010

Church Giving Matters

Church Giving Matters

About Ben « Church Giving Matters

Church Giving Matters (the book) « Church Giving Matters

Christian Leadership Alliance | Management Resources and Leadership Training for Christian Organizations and Growing Churches.
Previously Christian Management Association and Christian Stewardship Association

Adventist Stewardship : Vol 7 no 4 -- The Missing Connection, Ben Maxson
Benjamin C. Maxson, Director General Conference Stewardship Department
Summary: Ben Maxson shares his personal journey through a growing understanding of biblical stewardship. In this open, honest account, you will glean spiritual insights that will not only move you heart, but help you to discover the missing connection Ben found!

Why Money?Adventist Stewardship : Vol 3 no 2
By Benjamin C. Maxson, Director, General Conference Stewardship
Summary: The problem is not a lack of money but a lack of dependency on God. The moment we say "We don't have enough money, we are really saying 'God is not big enough for us.'"

2009’s Hundred Best Tweets and Links for Marketing Copywriters | MarketCopywriter Blog

2009’s Hundred Best Tweets and Links for Marketing Copywriters | MarketCopywriter Blog

Of 2009’s gazillion Tweets and links, I’ve culled 100 to re-read and share in the New Year...