The Art of Shameless Self-Promotion | Copyblogger

The Art of Shameless Self-Promotion | Copyblogger

I like the point that Nathan Hangen makes on Copyblogger:

"The reason that self-promotion works and self-adulation doesn’t is because self-promotion is the art of spreading ideas, concepts, and a greater vision. Self-adulation is just the promotion of accomplishments, deeds that have already been done.

"When you promote ideas, you give people something to cheer for. You give people a cause to support. People, in many ways, are selfish. They promote the things that make them feel good. Your accomplishments aren’t likely to make them feel good, but your ideas do."